MarketStance is a resource for market and business demographic data as well as analytical services for the US insurance industry. MarketStance provides highly relevant and up-to-date information to enhance and support decision making.
 
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MarketStance Enhanced Data
for Marketing & Sales

For those with intermittent information needs, or to meet more specific purposes, MarketStance enhanced data services can save you from "making do" on important projects — and can even deliver dramatically different insights to help you win a competitive advantage

Because MarketStance data is purpose-built for use in insurance, it can yield business intelligence that is highly relevant for a wide variety of needs. Because it integrates insurance statistics, business demographics and economic information, the information MarketStance provides is up-to-date and comprehensive — leading to better problem solving and decision making.

Enhanced Marketing Records: turbo charging leads with appended data

MarketStance combines the rich insurance information resource of its proprietary data with D&B leads to expand intelligence on prospects. These enhanced records include appended estimates of by-line premium potential, exposures (payroll, property values, number of vehicles), growth rates, and profitability benchmarks in addition to the lead information. Optionally, Enhanced Marketing Records can also include information on the current workers compensation carrier and month of renewal. When aligned with market potential information and agency insights from MarketStance, the result is a powerful tool to support new production and enhance agency relationships.


Sample Lead - click here to see

Market Scans: premium estimates, growth and more
For quick snap shots of market size, market concentrations, or growth patterns (historical and forecast), MarketStance market scans are a ready solution. These are focused extracts of the proprietary MarketStance information that can provide background on desirable classes, account sizes and/or territories.



Sample Report - click here to see

Employee Population Profiles: group benefits carriers rejoice

Better understanding the characteristics of a company's employee population can be invaluable in developing and marketing benefits programs to that company. MarketStance Employee Population Profiles records can be selected based on business classification, specific company names, total employment and/or location.


Sample Population Profile - click here to see


More on the MarketStance Performance Insights

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"Where are there concentrations in opportunities?"

"How can we help our agencies understand the opportunity and exploit it?"

"How can we support our group benefits operation with differentiated marketing efforts?"